Printing industry is increasingly moving to on-line

Printing industry is increasingly moving to on-line

05.03.2013

Printing is increasingly moving towards on-line. And although the nature of the web-to-print process is not yet fully understood by many Ukrainian printing houses and, what is less surprising, by the majority of customers, this term is widely heard today.

Printing via the Internet is talked about at industry conferences and at forums on the Internet, and key players in the online printing market are increasingly developing a variety of Internet services designed to facilitate the process of ordering printed products.

The Wolf Group of Companies was one of the first on the Ukrainian market to offer new opportunities to its clients by creating Online store “Printing on-line” (wolf.ua).

Now the company's clients have the opportunity to order products without leaving the office.

Our web resource is extremely convenient. And most importantly, the principle of its operation is fully consistent with the web-to-print doctrine. The client needs to register, select a product, upload the original layout and pay for the order. If desired, the client can pick up the finished product from the office, or order delivery to the Nova Poshta warehouse or to a specific address.

Site navigation is effective. On the top panel there is a range of products offered by the online store "Printing on-line", below there is a kind of organizer - the most frequently ordered types of products indicating the cost of production (Fig. 1), even lower - a variety of useful information and tips, following which saves the user additional time. And finally, at the very bottom of the site there are submenus “Navigation”, “Products”, “Account”, which provide the Customer with additional tools that make it easier to work with the resource.

Each Customer has a personal account - this is an account in the online store “Printing Online”, to which the Client can transfer funds. The personal account is unique and safe for each Client.

To Activate a personal account, you need to complete three steps:

After this, at the very top of the page, the greeting line will look like this: Hello, Ivan! You have on your account: 0 UAH

By clicking on your balance, you will be taken to the account replenishment page.

The usual scheme for placing an order in the online store “Printing on-line” is traditional for web-to-print and looks like this:

The site implements various payment mechanisms. Wolf Group's partner is PayU (www.payu.ua), the first international processing center in Ukraine that allows online stores to simply, quickly and safely accept payments from their customers using various payment options.

Also, Customers of the online store can pay for completed orders using webmoney.

Note that Wolf Group has a developed branch network. This increases the degree of trust in us from clients and brings us even closer to the Customer!

Wolf Group takes into account all market development trends. This is a company that relies on innovation in its development. “Wolf” is the only company in the commercial printing segment that develops SPOT varnishing technology, has implemented the concept of mass marketing in working with customers of printed products, and at the same time never ceases to amaze with the elite level of execution of printing orders.

By the way, the company is working to expand the range of products presented in the online store “On-line Printing”

Get closer to the point! -- a slogan that says that ordering printed products is an indispensable marketing tool for developing your own business - in the online store "Polygraphy on-line" it is simple and accessible.

We will be glad to see you at our stand at the B2B Show.

You can learn more about us!