Space for ideas requires “invisible” printing

Space for ideas requires “invisible” printing

20.12.2018

Our coworking space is a space where ideas are born. Our visitors are creative people and interested in their own development. Therefore, the main goal is to create ideally comfortable working conditions for them.

The first thing we focused on when opening was interior design. Minimalism, which should not distract our visitors from their work. But the style is emphasized by the details. Therefore, we decorated the walls with posters with reproductions of works by famous artists. A canvas print, which we ordered from the Wolf printing house, helped us with this. Modern equipment and high quality printing have provided us with unique images that help visitors “catch the right wave.”

Educational trainings and seminars are regularly held in our coworking space. Often customers carry out turnkey events, that is, we take care of the entire organization. Thanks to the availability of modern equipment, our space fully satisfies the needs for audio and video presentation of material. However, printed products are often required - badges for participants, handouts (for example, presentations), magazines, catalogs, event programs.

The circulation depends on the number of listeners. Sometimes you only need ten booklets, and sometimes the order includes X-banners, press boxes and other printing that requires large-format printing. And here efficiency is important for us, since often only a week is allotted for organizing an event.

Wolf produces all the printing for us. Thanks to our own equipment fleet, we receive all orders on time and without loss of product quality. This is very important, because when accepting a turnkey order, we are responsible not only to the client, but also to his listeners.

In addition, we need to provide comfortable conditions for those visitors who use our space as a work area. Despite the global use of laptops, many customers prefer to mark on paper the old-fashioned way. Therefore, pens, notepads and paper for notes, even cups for drinks must be designed in the same style and comply with modern environmental standards. We also entrusted this type of printing to Wolf, since we were convinced of the quality of their work and compliance with our requirements.

Another detail that emphasizes the unity of style of our coworking space is the staff. They should stand out among visitors, but not attract unnecessary attention. Neat T-shirts with our logo and discreet badges allow our visitors to accurately identify a coworking employee and, if necessary, clarify all their questions.

It would seem that in a modern coworking space there is no place for ordinary printed materials. But our experience has shown that printing can work for a company’s image if it is made invisible. The main condition is quality and a competent choice of partner.

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