3 nuances that will make your business card flawless

3 nuances that will make your business card flawless

14.12.2017

Despite numerous advances in digital technology, print business card does not lose ground and remains one of the best advertising tools. No matter what fans of email newsletters say, the traditional exchange of business cards is the key to long and safe cooperation. And besides this, the opportunity to meet partners and potential clients in person, giving them the impression of a reliable business person, and not an online businessman with a dubious reputation.

To business cardreally brought guaranteed success, you need, of course, to know a few nuances. We have made a selection of the most important points and are ready to share it with you. So, what should be the business card of a successful entrepreneur:

1. Laconic

Oddly enough, the main purpose of a business card is to facilitate the process of communication with others. That is why, when creating it, you should not act on the principle “the more, the better.” Overloaded with unnecessary information, and even a huge card is more likely to scare off than attract your audience, negating any chance of gaining recognition.

First, we advise you to choose a small size so that people can easily wear your branded product in a wallet or purse. Secondly, it is enough to place on the business card your full name or company name, field of activity, contact phone number and postal address. Rest assured, this data is quite enough to start a successful collaboration!

2. Unusual

The appearance of a card plays a decisive role in its positive perception by the public. And since every day the audience sees a wide variety of business cards, yours should be truly original and memorable. Fortunately, today you can not limit yourself to standard options, but choose, for example, a velvet euro business card, a business card with embossing and other attractive details.

No worthy ideas for beautiful design? In this case, you can always turn to professionals! The designers of our printing house will be happy to develop an exclusive layout for you, and a secret #promotional code will also allow you to save on your order.

3. Emphasizing the brand

We can talk endlessly about the optimal size and unique design of a business card, but we cannot ignore the issue of its suitability for your brand. When choosing a business card style, it is definitely better to proceed from the direction of your own business. For example, if you own a coffee shop, order a business card in the shape of a coffee cup or a branded cake. Agree, it will be fun!

Also make sure that the font of the logo and names of your products on the website or in the catalog matches the inscriptions on the business card. This applies to any area of ​​business, because a single design style will become an individual feature. As a result, others will be able to easily recognize your brand anywhere in the world, which means they will choose it!