How to make the most of visual advertising?

You have been invited to a prestigious international exhibition or conference, but once again you come up with a polite an excuse not to go? Do you think that invitations to such events can be safely thrown into the “boring and useless pastime” folder? But in vain! After all, you have a wonderful opportunity to advertise your own brand and find potential clients. In this article we will show you how to advantageously represent your company at any event. So, you will need:

Posters and banners

Oddly enough, these are some of the simplest, but very effective advertising tools. Bright posters are designed to attract the public's attention and create a positive impression of your brand. And for this type of advertising to work, take care of the competent and not boring design. Allow your imagination to carry out the long-awaited flight, but just don’t overdo it! It is important that the poster is moderately colorful, contains the name of your company, which immediately catches the eye, as well as large images of the main branded products. Present to your audience the best you have, and soon there will be noticeably more clients!

Flyers and leaflets

“Small, but remote!” - that's what can be said about these means of advertising. At first glance, they are quite simple and monotonous, but once you add a signature twist, the products will sparkle with new colors. For example, if you own a restaurant business, order flyers in the shape of dinner plates or beautiful glasses. People around you will definitely like them and will set you apart from your competitors. In addition, they will no longer be uselessly lying around in the trash.

Postcards

Thanks to their versatility, they have not yet gone out of fashion. And who said that they are usually given only in honor of birthdays and anniversaries? There is a reason any day of the week! Offer the public coupon cards with good bonuses or discounts on purchases. Such a marketing move is doomed to success: you can easily attract new customers and at the same time significantly increase sales.

Branded accessories

If you think that the world is tired of calendars with the name of your brand, offer it something new and more practical! For example, a bag with a logo. Well, such a thing will definitely not lie idle! You can use it for shopping, for a walk, and even for training. In addition, it will remind not only the owner of your company, but also random passers-by.