Print the booklet correctly and captivate your audience!

Print the booklet correctly and captivate your audience!

04.05.2017

Attracting public attention or telling about a new product for the season - such goals are often set by marketers. Booklets are ideal for solving these problems; Kyiv is a city in which you can not only successfully distribute such products, but also create real advertising masterpieces. The Wolf company will gladly make all the client’s wishes come true.

Booklets have earned significant importance in the marketing space. After all, it is these bright pieces of paper that attract everyone's attention. But how to correctly place the text on an advertising brochure so that it brings the expected success? To do this, you need to understand the purpose of creating an information brochure. Conventionally, they can be divided into two directions:

  • advertising;
  • information and awareness-raising.

In the first In this case, the catchy information on the sheet should be the name of the company or service, contacts and a list of benefits. For example, to promote an event agency that specializes in wedding ceremonies, advertising booklets must contain images of romantic wedding moments. And the style of the image and inscriptions itself should be gentle and attractive, without unnecessary pathos. Thus, this advertisement will help attract the attention of couples in love who are in a romantic and sensual mood. If we are talking about a grandiose promotion from a restaurant chain, then before you start printing the booklet, make sure that it contains information about prices or a short menu, as well as contacts and the brand name.

In the information direction, it is important to convey to the consumer the main tasks and advantages of innovation. This type of familiarization is very popular at exhibitions and presentations, where visitors receive promotional papers.

Elite tactile technologies and original design

The most popular tactile printing is TWIN-SPOT, which is exactly it allows you to apply a drawing with a special layer of paint and make it tangible. The Wolf company uses for its clients any combination of such technology that can attract attention to promotional products with one touch. In this case, the design can be ordered using the Design Exchange. This is a new product of the company, which allows you to organize a competition for the development of a layout among many willing specialists, taking into account your own price to pay for the work.