Branded stationery: it’s nice for both employees and a great souvenir

There are many benefits associated with ordering personalized stationery for your business. Office supplies with your branding can play an important role in promoting your products and services, ensuring that your company is remembered for a long period of time. Branded stationery gives you the opportunity to make a great first impression and demonstrate your professionalism. They also increase staff motivation and serve as great customer souvenirs.

Why this is important

Establishing trust is an important part of attracting and retaining customers. Branded products represent the company in a positive and professional manner. They emphasize to potential clients that you take care of even the smallest details, so you can be confident in the quality of your services. In other words, quality office supplies are the face of the company, the first thing customers notice when they visit your company.

In addition, branded office supplies help employees feel a sense of community and increase motivation. It is much more pleasant to come to the office, where the products are designed in the same style, are of high quality and there is no need to look for anything, since everything is present in abundance.

Perfect design

For stationery products to provide maximum benefit, their design should, if possible, contain five important elements:

• logo. One of the main building blocks in building recognition. Both its shape and its colors play a role;
• slogan. A short, catchy phrase is needed that reflects the brand philosophy and is easy to remember;
• founding year. The older the company, the more confidence customers have in it and the more proud employees are;
• telephone or website. Ideally, there should be a telephone number of a responsible employee who is responsible for working with dissatisfied customers and helping to eliminate “problems” in the relationship;
• certificates, for example, ISO. This can become a significant competitive advantage.

Pens and pencils

The first product associated with branding in the office is pens . Staff use them and clients need them if they need to sign any papers. They often make great souvenirs - especially high-end, well-designed items.

The higher the quality, the more likely it is that people will continue to use your pens and your logo will be a constant presence in their lives. Personalized pencils are also great for brainstorming and business meetings.

Letterheads

Quality business stationery is part of a positive image. Beautifully designed company forms can be useful for the same documentation, advertising letters and various mailings.

Again, make sure they are printed on high quality paper and choose a professional finishing touch.

Stickers

Various stickers are generally a universal material. They can be used for inexpensive branding of almost any office supplies, and can also entertain children if customers bring them. Customers will surely appreciate this kind of care and good humor for their children.

So, although some people consider personalized stationery unnecessary, practice shows that they do provide huge benefits for business. Branded products can act as an affordable way to advertise your brand, improve the mood of both clients and customers, and contribute to the formation of a positive image and trust in the company.