Printing wholesale: advantage in price and quality

Any business owner strives to reduce costs and increase income. Buying frequently used items in bulk offers many benefits, saving you time and money. Wholesale orders of printed materials are no exception. This is a great way to get great products without extra effort and damage to your budget.

What are wholesale orders

In simple words, wholesale printing is the printing of large numbers of copies of the same product. Also, the concept of wholesale customers includes companies that order frequently and regularly. In both cases, enterprises can count on special partnership conditions that are not available to retail buyers.

The simplest example of a wholesale buyer of printed materials is the editorial offices of national newspapers or magazines. They are the ones who order large quantities of publications on a regular basis. However, the list of wholesalers may also include other companies whose activities are not directly related to the sale of printed products, but significantly depend on it:

• Advertising and event agencies that need handout products, branded clothing and souvenir products to accompany advertising campaigns;
• Intermediary printing companies who do not have their own equipment.
• Large corporations that require a large amount of printed materials for office work, sales support, and participation in exhibitions.

In fact, wholesale orders can cover absolutely any printed product available for modern printing technologies.

Benefits for wholesalers

Price is the immediate and most obvious advantage of wholesale printing. The cost of one print can vary tenfold. Therefore, the company will be able to obtain high-quality products while spending much less money. This way you can significantly save your advertising budget.

Consistent color and quality. Color shades may vary slightly depending on order. When ordering in bulk, the customer will receive a large number of printed products without color change. This is useful for clients who require a consistent look and feel to their printed materials.

If non-standard materials are used in printing, for example, designer paper, then in subsequent orders there may be problems with their availability. A one-time order eliminates such problems.

Convenience. Less time is spent on placing wholesale orders, fewer financial transactions are carried out, document flow is simplified

How to become a wholesale customer

The most obvious way to get the benefits of a wholesale customer is to order a lot and regularly. If the company immediately needs a large print run, then everything is simple.

In other cases, careful planning is required. For example, you can integrate small orders, for example, business cards for each employee, into one large order . Using wholesale printing, the company will have a supply of printed materials without wasting time and money on constantly ordering the same product.

The same applies to similar products that are printed using the same materials, for example, branded forms, leaflets, flyers. They can be laid out on one sheet and printed in one pass.

If the company does not need a large amount of printed materials, you can join prefabricated circulations - this is a kind of wholesale option, but in this case the integration of different orders is carried out the printing house itself. The quality remains unchanged, saving time and resources.

Wolf Printing House is the largest manufacturer of printed products with an incomparable fleet own equipment. Excellent print quality, unique finishing, affordable prices for retail customers and extremely pleasant conditions for wholesalers... This is not a complete list of our “goodies.”