TOP 3 ways of effective business advertising

Today advertising has literally taken over this world. Every day we are greeted by huge billboards on the streets, luring stands at the entrances to stores, loud announcements on the radio and bright viral posts on social networks.

It seems that a little more, and people will completely stop paying attention to such sources of information and perceive annoying advertising. This forces entrepreneurs to seriously think about new ways to promote their business and competently attract customers.

We decided not to stand aside and offer you some great ideas on how to advertise your brand truly effectively:

•Flyer with a mandatory surprise

In modern society it is generally accepted that leaflet is just another piece of paper that is of no use and only clogs your pockets. Agree, you yourself don’t really like collecting excess waste paper, knowing in advance about its unsuitability. What if we try to dispel such a widespread opinion about leafletsand make sure that people themselves ask for them? No, this is not something from the world of fantasy, but a very real idea.

First, try modifying your flyer. You can choose a brighter, more memorable design and a larger, bold font, but that's not all! Now the most important thing: come up with a tempting promotion or profitable offer that will become available if you have flyer. For example, - 50% on the second item in the receipt, free coffee, pass to the exhibition, etc. Such pleasant bonuses will definitely please the public and, accordingly, will attract attention to your brand.

•At the right time and in the right place

Just think how often people see an advertisement and pass by ... One of the reasons for this phenomenon is its incorrect location. Oddly enough, there are no special secrets here. You just need to place stands and posters where your target audience can notice them.

Let's say you work as a nutritionist and provide consultations on healthy eating. Where is the best place to place ads offering your services? Of course, in organic food stores, fitness centers and gyms.

By choosing “thematic” places for advertising, you maximize the likelihood of its popularization and effective business promotion. And this is exactly what you need!

•Happy hours

This name sounds interesting and evokes only pleasant emotions. Basically, the public loves everything related to happiness, peace and positivity, and if this goodness also comes with a good discount, consider that the audience is yours!

Some restaurants have long been using the “happy hour” system: during a certain time period, guests can order dishes from the menu much cheaper, and some can get them for free. This actively captivates visitors and motivates them to come to the establishment again.

Even if you don't own a restaurant business, why not make a successful marketing move in your field? For example, offer a good discount to someone who pays for a product or service online from 15 to 18. You will soon notice that it is at this time that your sales increase, which means the tactic works!